Schoolchildren in Ireland collected 20,000 pairs of preloved shoes to donate to children in Cape Town – the handover took place and the children were so excited!
Cape Town, South Africa (28 February 2024) – 20,000 preloved sports shoes from Irish schoolchildren have landed in Cape Town for distribution to children in informal settlements, marking a milestone for the 2023 In My Shoes Campaign. This initiative is the collective effort of thousands of families and schools across Ireland, proving how small acts of kindness can have a profound impact.
In My Shoes, conceived by Irishman Ciarán McHugh and London-based businessman Kevin Grant, originally from Bloemfontein, aims to tackle the issue of South African township children going barefoot. This initiative has grown from a simple concept into a widespread campaign, sending thousands of pre-loved shoes to those in need.
The campaign has resonated deeply within the Irish community, garnering support from children, parents, and educators alike. Schools have embraced the initiative, fostering a culture of generosity and appreciation among students.
Nearly 3,000 pairs of shoes were delivered to Ukhanyo Primary School in Masiphumelele this week. The handover was facilitated by Masi Sports Founder and legendary South African cricketer Vince Van der Bijl.
Reflecting on the Masi handover Ciaran McHugh says, “Visiting Masi Sports was one of those rollercoaster days that take a while to digest but will stick with you for years to come.
What a humbling experience to see the fantastic work done by NGO programmes of both MasiSports & @UbuntuFootball
It was a privilege to see the impact on the ground of the small portion of the 20,000 pairs of shoes donated by thousands of Irish families during the 2023 In My Shoes campaign.”
In My Shoes partners with leading South African NGOs, such as Connect Academy, CATCH Trust, and Masi Sports, to efficiently distribute shoes to children in need. The team is scheduled to meet with these partners over the next week to personally deliver the preloved footwear, ensuring they reach those who need it most.
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